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Graphic Design Trends for 2023 and 2024

  Graphic design trends constantly evolve, reflecting technological, cultural, and aesthetic changes. Here are some of the top graphic design trends for 2023. However, please note that trends can change rapidly, and it’s always best to consult more up-to-date sources as well.   Neomorphism Neomorphism is a design style that aims to create a realistic …

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7 Essential Reasons Why Your website might need an Update

In today’s digital age, a company’s website serves as its virtual storefront, playing a crucial role in attracting and engaging customers. However, as technology and user expectations evolve rapidly, it’s essential for businesses to regularly update their websites to stay relevant and maintain a competitive edge. There are many reasons why a website might need …

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The Advantage of Psychology of Color in Marketing

The psychology of color in marketing directly plays into consumer behavior. Nearly 85% of consumers name color as the primary reason that they purchase a particular product. 93% look at visual appearance when they buy a product and color improves comprehension, learning, and readability. Colors have different meanings, connotations, and emotional effects. In one study, …

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10 Main Types of Graphic Design to Help Create the Content you Need

  Knowing the types of graphic design can greatly help your success. Some terminology associated with graphic design are visual communications, commercial artist and graphic artist. All these terms are used interchangeably. When you think of a graphic designer you may think of someone who designs brochures, logos and posters. The trend by some organizations …

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6 Tips for Making a Great Slide Presentation Deck

  Presentations are meant to inform, inspire, and persuade audiences. Building a presentation slide deck can be frustrating to say the least. Especially for non design people. Not only is there many content things to consider, there is the whole thing of putting it all together. At the same time, it must look good, and …

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The 10 Most Important Things to Consider when Designing your Company Logo

A logo incorporates your brand identity and is the focal point for your organization’s visual identity. Since this is what most people identify you with, you want to make sure your logo stands out, describes your message, and has good design elements. This article will concentrate on what to look for when choosing a logo …

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12 Essential Web Design Tips

Studies reveal that good design really matters. In fact, for many companies, design is the only element that separates them from their competition. There is statistical proof that professional design sets you above your competitor and converts more leads. First impressions are 94% design related. A potential customer will check out your website and make …

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